Yoat Launches a Free SEO Course: Structured Data for Beginners

Interested in learning SEO? This free Structured Data course from Yoast is for you. Gain new skills and grow your organic traffic.

Yoast’s Structured Data for Beginners course description

You may have noticed that these days, search engine pages are beaming with colorful, clickable, attention-grabbing search results. Have you ever wondered if you can get your site to appear like that on the search result pages? You don’t have to wonder anymore, because the answer is yes, of course, you can! This course will teach you how to get the best results for your site by using structured data.

So, what is structured data? It is code that tells search engines, loud and clear, what your pages are about. They don’t have to wonder if the text you have on a page is an article, a news piece, or a product description. The code will tell them all they need to know. Consequently, search engines can highlight your site and give it more visibility in the search results.

In this beginner’s course, you’ll learn the basics of structured data. We assure you, you do not have to be a developer to follow it. First, we’ll give you the foundational knowledge you need to get started. We’ll then show you how easy it is to add structured data to your site with Yoast SEO. You won’t have to touch any code. You’ll love it!

After this free training, you will know…

why you need structured data to improve the search appearance of your site;
what concrete results do adding structured data to your site bring for you;
how to use Yoast SEO to add structured data to your site;
how to use Yoast SEO add-ons to add structured data to your site.

In short, you will walk out of this course with valuable information. Powered with the knowledge, you can significantly improve the performance of your site in the search results.

Earn a free certificate and a badge

Finishing a course is a great accomplishment. You’d certainly like to share that with the world, and we make that possible! After completing the course, you’ll get a Yoast certificate and a badge you can display on your website, or add to your CV or LinkedIn profile.

Course details